Enlighten your soul with nature

THE HISTORY

Flame's Light

Flame's Light is an embodiment of sustainability, authenticity, and the promise of a truly special candle. Branding through the naming, positioning, and identity of Flame’s Light ensures a bright sustainable future for all homes. Keeping that in mind, we crafted a brand name that combined the key act of starting your ritual, you just need to light the candle and let the flame do its thing.

The deliverables

Logo & variations
Submark
Colour palette
Branded illustrations
Typography scheme
Design Collaterals
Brand guide book
Instagram editable set

For the positioning of Flame’s Light as a sustainable-led candle company, we crafted an identity with a warm and organic approach that embraces women and men. We included: pink, greens, and earthy colours, with classic but modern design elements inspired by nature. We added a friendly soft-serif and sans-serif combined typography that fully evolves with the whole brand.

All-in-one
E-Commerce App

This is a seamless E-commerce that showcases the diversity of sustainable products. The primary goal is to ensure effortless navigation for the user, prioritising seamless purchases and registration sign-ups.

Scent is the strongest tie to memory

Social Media

We provided ready-to-use Instagram posts to bring Flame’s Light audience a professional visual experience, promoting the brand and increasing its visibility. They are easy to edit and customize. This paves the way for efficient, personalised, dynamic content generation. This way, the client can convert and reuse creative content to life faster, smarter, and with unmatched precision.